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Channel: Speaking as a Business

The difference between public speaking and being a professional speaker comes down to the fees charged, cost of being in business, what marketing you do and what administration or virtual office help you need to run the business of speaking. Professional speakers also need product and this requires additional management.

Why Join the PSA? (UK)

by Jeremy Nicholas in Speaking as a Business, on Mar 7, 2013
Joining a Professional Speaking Association

Jeremy Nicholas and other PSAUK members share reasons why you should join the PSAUK. These testimonials would inspire even those outside of the UK to join a professional speakers association.

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Match Your Marketing To Your Relationship With Your Market

by Gihan Perera in Speaking as a Business, Marketing, on May 1, 2011
Your marketing depends on the level of trust you have with your market

PackagesTo get the greatest leverage from your marketing efforts, make sure you know whether you’re directing it at friends, neighbours or strangers. This depends on the level of trust you have with your market.

Read more about: Match Your Marketing To Your Relationship With Your Market

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