It’s healthy and delicious…but sounds awful! Why you need product name evaluations.

Read more about: Avoid Naming “Moo"stakes

Translating, interpreting, dubbing and other language services are just one aspect of your outreach to international markets. Whether you are a part of a startup or a well-established company, and whether your firm is large or small, firms of all sizes have made major gaffes in their global marketing approaches. The key is to make sure these do not happen to you.

Read more about: Goofon

Are the people who speak on the ‘same’ topic your competitors or your collaborators?

Read more about: Are they competitors or collaborators?

Quick Response codes (QR codes) and other two-dimensional codes are expected to achieve widespread use this year – and for good reason. Consumers want immediate access to what’s relevant and QR codes are being used to make that possible.

Read more about: How You Can Grow Your Business with QR Codes

Presenters mainly want to use webinars as another way of delivering some of their educational material. Great! But today I want to show you some interesting stuff about the value of webinars for marketing your business.

Read more about: Are your webinars getting you new business?

The world is full of smart, savvy passionate people who want to share that passion with the world. And, if you’re not careful, they’ll be crowding you out!

Read more about: It’s Amateur Hour on the Internet

Google+ is less cluttered than Facebook, facilitates better conversations than Twitter, and manages your network of people better than LinkedIn. Those alone might be good reasons for using it, but even that misses the big point.

Read more about: The Real Reason Every Speaker Needs to Use Google+

You would think that it’s a simple process to take somebody’s credit card for a payment. It should be, but it’s amazing to see just how complicated it is on some Web sites. In fact, studies have shown that most shoppers who start buying on a Web site abandon the process before completing it. In the real world, this would be bizarre. But in the on-line world, it’s the rule rather than the exception.

Read more about: Is Your Payment System Easy for Web Site Customers?

Google recently launched its own social network, Google+, and it’s quickly grown to over 25 million users in its first month. Some people think it will be a ‘Facebook killer’, others predict it will be a ‘Twitter killer’, and I’ve even seen one pundit suggest it will be a “LinkedIn killer”. Personally, I don’t think it will “kill” any of these established platforms. But I do think it’s more than just another social network.

Read more about: Why Such a Fuss About Google Plus?

Blogging is one of the easiest and fastest ways to publish material on-line. Every blog post becomes a Web page itself, which increases your Internet footprint and makes you more attractive to Google. But Google traffic alone isn’t the only way to get visitors to your blog.

Read more about: Don’t Rely On Google Alone for Getting Traffic to Your Blog